What is Maxworthy Consulting?

Maxworthy Consulting builds AI-run go-to-market engines for B2B companies. A Forward Deployed Consultant builds the GTM Engine inside the client's team in 12 weeks, with Claude connected to the tools the client already runs: knowledge base, CRM, research, email, website, AI search, social and approvals. Maxworthy also builds VISIBLD, Citabld and Maxworthy Agents, and builds custom agent systems for operations teams.

What is the GTM Engine?

The GTM Engine is a go-to-market system with Claude in the middle. It reads a knowledge base about the business, connects to the client's own tools (Google Workspace or Microsoft 365, a CRM such as HubSpot, Salesforce or Dynamics 365, research and outreach tools, Slack or Teams, the website, VISIBLD and social), and turns buying signals into researched, drafted actions that people approve. It is built in five phases over 12 weeks, with a gate at the end of each, then handed to an owner on the client's team.

What does 'forward deployed consultant' mean?

A forward deployed consultant is a senior practitioner embedded inside your operating environment. They bring cross-market pattern knowledge, prescribe a specific decision for your specific situation, stay through implementation, and are accountable for the business outcome — not just the recommendation.

How is a Forward Deployed Consultant different from a traditional consulting firm?

Research firms like Gartner and Forrester deliver the pattern. Management consulting firms like Accenture and BCG deliver the plan. The Forward Deployed Consultant makes the call for your specific situation and stays until the business outcome is achieved and your team can sustain it without them.

How is a Maxworthy engagement priced?

Engagements run eight to sixteen weeks per outcome with a fixed fee tied to a defined business outcome. Maxworthy never bills a day rate; a meaningful portion of the fee is tied to the outcome measure agreed at the start.

What areas does Maxworthy Consulting cover?

Four connected areas: AI Sales, AI Go-to-Market (GTM), AI Marketing, and Product & Product-Market Fit.

What products does Maxworthy Consulting ship?

Four products: VISIBLD audits how AI search engines represent your brand; Citabld builds content that gets your brand cited in AI answers; Maxworthy Agents deploys custom agentic AI systems for back-office work; and GTM IP is a revenue architecture framework for AI-era go-to-market.

Work

Workers' compensation medicine

The Designated Doctor Agentic System

A Texas designated doctor practice

A designated doctor with 23 years in Texas workers' comp wanted his exam and report workflow off consumer AI tools and onto a system he owns. We built that system around his practice, and built his revenue engine in parallel with it.

23 years

of exams the system was designed around

Built

The problem

Designated doctors examine injured workers and write the reports that decide maximum medical improvement and impairment ratings for the Texas Division of Workers' Compensation. The work is detailed, deadline-driven and full of patient information.

Like a lot of practices, this one had started using consumer AI tools to speed up reports. That saves time, but it puts patient information into tools the practice doesn't control. The doctor's goal was simple: get his time back to grow his own referral channel, without that exposure.

What we built

Discovery across the whole exam, report and admin workflow, with the doctor and his long-time assistant
A blueprint, v1.0 Final, that acted as the build authority: every agent, input, output and hand-off written down
The agent system, fully built, covering the exam, report and admin workflow. The practice owns the system, the data and the workflow, not a SaaS subscription.
A Phase 0 dry run that passed before anything touched a live case
A revenue engine built in parallel with the agent system, so the time it gives back goes into winning more referrals

Design rules

The rules the system was built to.

01.

The doctor owns the system, the data and the workflow.

02.

Built around the practice's process, not the other way round.

03.

A dry run has to pass before anything goes live.

Where it stands

Built. The agent system runs the exam, report and admin workflow, and the revenue engine was built alongside it so the practice has somewhere for the freed-up time to go.

The same system is now offered to other Texas designated doctors as The Designated Doctor Agentic System, with versions for California QMEs and New York IMEs in development.

More work

8 agents

across four back-office jobs

Delivered in two phases

Fund operations

An eight-agent back office

A private investment firm

Eight agents cover the firm's back office: capital calls, premium management, investor communications and tax deliverables. They work from a custom live operating ledger, and QuickBooks Desktop stays the book of record.

Read the build

400 to 550

anglers a season

Built

Hospitality

An operations system for a fishing lodge

A bass-fishing lodge in Mexico and its booking company

A lodge that hosts 400 to 550 anglers a season, run by a small team across the US and Mexico. The operations system is built around the people guests already know, with rules the team wrote themselves. The revenue engine is being built out now.

Read the build

Have a process eating hours every week?

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